Reducing the environmental footprint without losing luxury
Coming soon
In Latin America’s upscale hotel market, procurement decisions now look beyond unit cost to evaluate how every line item contributes to brand perception and revenue. Sustainable amenities are evolving from operational expenses into strategic assets that elevate ESG scores.
Helios Group, in partnership with Groupe GM’s Care About Earth program, supports the most demanding chains through transitions that deliver tangible value.
Over 73% of premium travelers in Colombia, Chile, and Peru consider the environmental performance of hotels before booking. That expectation drives general managers and finance leaders to turn amenity costs into differentiators.
Value today is experience, ESG metrics, operational savings, and corporate reputation.
The Care About Earth program integrates sugarcane bioplastics and post-consumer recycled content, eliminating reliance on fossil fuels. This satisfies single-use plastic regulations while reinforcing the hotel’s sustainability story.
Investing in refillable systems such as Ecofill or Ecopump cuts plastic waste by up to 60%, reduces waste management expenses, and elevates ESG indicators required by global brands.
“Turning amenities into assets is the new competitive edge for sustainable luxury.”
Purchasing leaders should assess total cost of ownership, supply chain flexibility, technical support, and alignment with certifications such as Green Key or LEED. Helios delivers training, guest-facing communication, and ongoing monitoring to ensure a frictionless switch.
Finance and operations leaders no longer debate whether to invest—they focus on doing it smartly. Helios provides certified products, reliable logistics, and deep industrial know-how, protecting the investment while enhancing brand value.
Sustainable amenities are now signals of strategy. Every material, package, and refillable system communicates intent, science, and responsibility.
Helios Group partners with hotels to translate that intent into measurable improvements in certifications, costs, and guest perception.
We design transition plans that combine process optimization, training, and certified products. From refillable dispensers to sustainable accessories, we deliver the holistic solution you need.
